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Transport Logistic 2025: Goodyear focuses on connected fleet management

From digital control systems to tire subscriptions: Goodyear introduces an integrated solution in Munich that enables transport companies to reduce costs and avoid downtime.

The Eqmax is part of the new generation of Goodyear premium tires—designed for high mileage, reduced rolling resistance, and use on low-emission drivetrains. (Photo: Goodyear)

At Transport Logistic 2025 in Munich, Goodyear is putting its Total Mobility platform in the spotlight. As the company announces to the press, visitors are to gain a comprehensive insight into the current product and solution landscape. The aim is to show fleet operators practical ways to increase the efficiency of their fleets while simultaneously meeting environmental requirements.

The presented systems and products are aimed at operators of commercial vehicle fleets in road freight transport, who are especially challenged by high competitive pressure and increasing demands for efficiency and sustainability. In addition to new tire generations like Eqmax and Eqmax Ultra, Goodyear focuses on integrated service offerings and digital applications for tire monitoring and data integration.

With Tires-as-a-Service, Goodyear introduces a subscription model that covers complete tire management. According to the provider, fleets can delegate maintenance and replacement, which not only increases vehicle readiness but also aims to reduce unplanned downtime. Markus Weyrich, Head of Fleet Mobility DACH at Goodyear, explains:

"Tires-as-a-Service is based on our mobility concept Goodyear Total Mobility and is aimed at customers who need a complete service for their tire management. This combines our products, solutions, and services into an all-inclusive package based on a subscription, allowing fleets to unlock previously untapped potential for efficiency and cost reduction."

Goodyear is also focusing on the integration of existing telematics data. With TPMS Connect, the company complements manufacturer-side tire pressure monitoring systems with an interface that transmits warning messages not only to the cab but also to the back office. This addresses the common practical situation where fleet managers often do not receive relevant warning signals in real-time.

Another central topic is the automated tire inspection at the depot. The advanced version of Goodyear CheckPoint uses sensors, lasers, and cameras to record tire pressure and tread depth as a vehicle passes through. According to the manufacturer, the revised version is intended to reduce downtime and lower maintenance costs with improved precision and higher processing speed.

For use in public transport, Goodyear presents the new Urbanmax MCA HL+. The tire was developed for high demands in urban traffic. It is expected to be particularly notable for its increased durability in stop-and-go operations.

Maximilian Weber, Sales General Manager Commercial DACH, emphasizes the practical benefits of the trade fair appearance:

“Decision-makers from the transport industry can benefit from deep insights into the latest tire technology and mobility solutions during their visit to the booth. On interactive screens and in personal conversations with our experts, visitors learn how they can increase their fleet efficiency while working towards their sustainability goals.”

Hall A6, Booth 312

Translated from German for your convenience automatically with the help of AI. More international Fair-News here.